Written & Produced by Mojo Australia in 1985
Founders:Allan Johnston & Alan Morris
Writers:Allan Johnston & Alan Morris
Soon after Hoges appeared on US television screens, Australia became a must-see destination. Within three months, it rocketed from No.78 on the most-desired holiday list for Americans to No.7. Arrivals doubled over the first three years and for four years the growth rate was more than 25 per cent annually.
Bill Baker, a branding expert who co-managed the campaign in the US for its duration from 1984 to 1990, said the ad is still "top of mind" for many Americans.
"No Aussie tourism campaign has come close to matching it," he said.
The campaign, launched at a National Football League game in Los Angeles in January 1984, and was so succsessful because for the first time it went beyond Australia's known attributes of wildlife, outback and Great Barrier Reef.
"It engaged Americans on an emotional level, inviting them to immerse themselves in the relaxed Australian lifestyle. It used friendliness, the Australian accent and a cheeky sense of humour."
crocodile dundee netflix (MOJO Classics) Paul Hogan - Australian Tourism Ad 'Fare Go' 1985 | |
| 13 Likes | 13 Dislikes |
| 1,737 views views | 578 followers |
| Sports | Upload TimePublished on 28 May 2016 |
Related keywords
crocodile dundee 2 cast,alan morris & la antonia & sue mclaren - nowhere left to hide,mojo coconut water,alan morris & enzo feat. jess morgan - tapestry of us,crocodile dundee full movie,80 90,alan morris estate agents,mojo jojo,mojo nixon,80's & 90's mashups,paul hogan home instead,80's & 90's radio stations online,paul hogan net worth,80's & 90's songs,crocodile dundee imdb,80's & 90's' r&b music groups,shrimp on the barbie dumb and dumber,crocodile dundee soundtrack,mojo forest hills,80's & 90's festival 2019,alan morrison organ,alan morris worcester,paul hogan oscar speech,paul hogan married,crocodile dundee cast,paul hogan imdb,shrimp on the barbie movie,shrimp on the barbie dukes of hazzard,shrimp on the barbie origin,alan morissette,alan morris & natalie gioia - shade by shade,crocodile dundee filmaffinity,mojo definition,shrimp on the barbie urban dictionary,paul hogan movies,paul hogan children,80's & 90's house & garage classics,mojo restaurant,mojo recipe,80's & 90's fashion,shrimp on the barbie outback,80's & 90's music,alan morris rugeley,alan morris & neev kennedy - lifeline,crocodile dundee 4,crocodile dundee 3,mojo dialer,paul hogan biography,crocodile dundee trailer,alan morris facebook,paul hogan today,shrimp on the barbie cheech,paul hogan height,paul hogan show cast,crocodile dundee in los angeles,mojo magazine,crocodile dundee linda kozlowski,crocodile dundee movie,crocodile dundee 2,shrimp on the barbie recipe,alan morrison,80 90 music,paul hogan dead,crocodile dundee 2018,shrimp on the barbie trailer,shrimp on the barbie 1990,mojo chicken,alan morrison oxford,mojo vape,shrimp on the barbie australian accent,alan morris malvern,80's & 90's country music,shrimp on the barbie doll,mojo sauce,shrimp on the barbie australia,80's & 90's love songs,80's & 90's christian music,80's & 90's r&b love songs,shrimp on the barbie gif,crocodile dundee walkabout creek,80's & 90's r&b,alan morris & marco cera - balloon (beatsole remix),alanis morissette,80 90 hits,crocodile dundee 2 imdb,alan morrison organist,shrimp on the barbie movie cast,80 90 disco,mojotone,mojo meaning,shrimp on the barbie meme,alan morrissey,paul hogan son,mojo chicken moes,shrimp on the barbie cast,shrimp on the barbie meaning,paul hogan wife,80's & 90's movies,paul hogan 2019,paul hogan age,paul hogan 2018,80's & 90's reggae artists,alan morris & martin drake - elysium,mojo marinade,mojito,mojo criollo,crocodile dundee knife,shrimp on the barbie ad,shrimp on the barbie commercial,mojo rawley,paul hogan show,alan morris estate agent worcester,paul hogan first wife,mojo pork,paul hogan now,alan morris - beyond the truth,80's & 90's cartoons,
Không có nhận xét nào:
Đăng nhận xét